Nilofer Merchant- Rubicon: Building strategies with business execution in mind

Listen to Business Execution Radio Episode 88:

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Nilofer Merchant is CEO of Rubicon Consulting and author of the book “The New How: creating business solutions through collaborative strategy”.  Nilofer discusses fundamental flaws in the methodsfrequently used to develop business strategies.  These flaws make it extremely difficult to move from planning to implementation.  Sharing wisdom based on extensive experience in strategic planning, Nilofer explains several key concepts and techniques for creating strategies with execution in mind.

Which of the following is good approach for creating business strategies:  a. murder boarding, b. building air sandwiches, c. creating a chief of answers, or d. none of the above?   Hear the answer this week on Business Execution Radio.

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